Market size is hard to estimate, as no specific research seems to have been done on Switzerland, but there are two studies in recent years on US/UK/Canada/Australia and they show that 33% of Gen Z and Millenials (age 18 - 44) are looking for a relationship/marriage. Around 3M people in Switzerland fall in this age range and therefore around 1M people would be looking for love if the percentage is similar.
https://www.independent.co.uk/life-style/love-sex/dating-love-generation-z-millennials-b1985551.html


